The fashionable, fun, and sometimes freaky sound of Milan-born DJ/producer Benny Benassi first hit the charts under that name in 2002 with the electro-meets-house single "Satisfaction." Created in collaboration with his cousin Alle -- in a team that would become known as the Benassi Bros. -- it was praised by high-profile DJs such as Carl Cox, Darren Emerson, and Roger Sanchez. Although "Satisfaction" charted internationally, it wasn't the first time that Benassi had tasted success. In 2001, under the name KMC, he had worked with vocalist Dhany on the infectious "I Feel So Fine," which initially stormed the Italian charts before it hit the number one spot in the U.K. By September 2003, the campy and quirky Hypnotica was issued as Benassi's solo debut album in collaboration with the Biz, a vocal team that featured Paul French and Violeta. A year later, Pumphonia marked the first full-length release under the Benassi Bros. name, and by the end of 2004 he had won the European Borders Breakers Award for Hypnotica, when it racked up the most sales that year for an Italian album outside of Italy.